THE SMALL WAVES
Welcome to the Vanguard of AI Marketing.
Human creativity at the speed of tech
We're here to find out what happens when human creativity matches AI-driven conversion strategies. Blending bold creativity with AI-driven SEO and data-analysis, we're your partners in the pursuit of market innovation and growth.
In this brave new world, anything–and everything–is up for the taking.
Concept
Whether it's personal or business, let's make it all about you.
Storytelling
Branding is nothing without a purpose.
What makes you special?
AI
AI Integration
Human prompt engineers collaborate with creatives and project managers to develop custom prompts and GPTs to accelerate your marketing investment.
Strategy
We're going to skyrocket your brand with data-driven conversion strategies fueled by creative human talent.
projects.
aboutedie
Edie George founded The Small Waves in a dive bar in midtown NYC in late 2019.
Starting her career in broadcast advertising in the same town 15 years earlier, she's been building brands and businesses for almost two decades throughout North America, Asia, and Australia.
Witness to the rise and fall of agencies and brands from the nascent days of the internet to the dawn of AI, Edie's experience and creative flexibility has helped clients navigate and thrive through the seismic shifts in industry best practices.
Leaning heavily into the AI revolution, Edie is pivoting the core of her business to embrace the new tech, deep-diving into prompt engineering and custom GPT development to propel brand growth and innovation.
Pro tip: ask her about parasocial theory. Oooh boy she likes talking about that.
